About — three people, one studio

We started with a question, and we're still answering it.

What if the tools an AI studio needed to make films could also run a small business? We spent three years finding out. Turns out: yes, and rather well. This is the story of how a film collective accidentally became a software company — and why that's exactly the right background for building agents that ship real work for real humans.

Origin · 2023

We met on a film. The usual way: a friend-of-a-friend Discord, a half-written script, an absurd deadline. Mickaël had the camera eye and the ear — years in luxury hospitality taught him a voice on the line is a promise of something warmer. Kateryna had the production brain and the taste. Jens had the question that kept us honest: who pays for this? Nobody was paying us. We built what we needed.

The first pipeline was stitched together in a week. Whisper for transcription, SDXL for stills, Bark for voice, ffmpeg for everything else. It worked. Night Operator played at East Village NY and we spent the prize money on coffee and a server. By 2024 we had built enough tooling that we started calling it Codec. By 2025 the tooling had become a product — and the product had become a company.

"We didn't set out to build a business. We set out to make films that didn't exist yet. The agents came from solving the same problem twice."

Here's the insight that turned AVA from a film collective into a software studio: the hard parts of making an AI film — keeping a character consistent across 43 shots, routing an event through six tools without losing state, getting a voice to actually sound like someone — are the exact same hard parts of running a small business on top of AI. Continuity. Memory. Voice. Trust.

So when a dentist in Paris asked us whether her front desk could be a voice agent, we already had the answer. When a law firm in Massachusetts asked whether an AI could triage retainers in the partners' tone, we had written that engine for three different directors already. The instruments were built. They just needed to be pointed at a different score.

The founders

Three of us. One idea at a time, done well.

Jens Geitlinger Jens G.

Jens Geitlinger

Founder · Strategy

Former Owner/Chairman of Excalibur Automobile Corporation, founder of AWATEC (UAE). The business brain: strategy, finance, operations. Oversees AVA's commercial development and client partnerships — the one who asks "and who pays for this?" before anyone falls in love with a prototype.

Germany → UAE Commercial lead Strategy
Kateryna Fedorenko Kateryna F.

Kateryna Fedorenko

Founder · Creative Director

Business Enterprise & Economics graduate; came up through luxury retail, fashion, and art. Runs brand identity, client experience, and creative production quality on every AVA project — treats each deliverable, film, product or email, as if someone on the other end will remember the detail.

Ukraine Brand & client experience Produces
Mickaël Farina Mickaël F.

Mickaël Farina

Founder · Chief AI Architect

Builder of Codec (opencodec.org) and Lucy, our flagship autonomous agent. Director on the films — 15 international awards, 36 festival selections. Eighteen years in European luxury hospitality before that: concierge desks, front offices, the part of the hotel where a voice on the phone is the whole brand. EITCA/AI certified; five published research papers.

France → Marbella Codec & Lucy lead Directs
What we believe

Four ideas we keep coming back to.

01

Tools outlive the project they were built for.

Every AVA product started as a fix for something on a film. The compositor became a pipeline. The pipeline became Codec. Build the thing you need; keep it; share it.

02

Voice is a promise.

When an agent answers in your company's tone, it's not a UI — it's a contract. We spend unreasonable amounts of time on how things sound because every call is the whole brand for someone.

03

Small businesses deserve the same tools enterprises do.

The big firms get Palantir. The corner clinic gets a phone tree. We're fixing that asymmetry, one retainer-drafting agent at a time.

04

Open-source is a forcing function.

Codec is MIT because it has to be good enough that somebody else wants to ship it. Anything less is marketing. We'd rather lose customers than hide the engine.

Receipts

Three years.
Here's what happened.

Aug 2023
Night Operator ships.

Three strangers in a Discord finish a 12-minute film. It plays at East Village NY. Nobody has a company yet. Prize money buys a server.

Jan 2024
Codec is named.

The pipeline gets a folder, a license (MIT), and a versioned repo. Mickaël pushes the first commit and registers opencodec.org.

Jun 2024
After the Harvest wins Caravan Innovation.

The temporal-state engine behind a 7-minute single take becomes the scene memory module Codec ships today.

Oct 2024
First paying client.

A boutique dental practice in Paris asks for a phone that answers in French, English and Italian. We build Intake v0 in six weeks. She still pays us.

Mar 2025
AVA Digital incorporates.

Wyoming. Three founders, one client, fourteen months of receipts, a working product. Kateryna registers the .ai domain from a coffee shop.

Nov 2025
Four agents. Nine clients. Profitable.

Lucy, Intake, Beacon, Codec. We have a pricing page. We have a waitlist. We have not yet raised a round.

Q2 2026
The raise.

First institutional round. Goal: hire four engineers, open a US branch, make the waitlist disappear. We'd love to meet.

We'd rather work with you
than tell you about ourselves.

That's the end of the story part. If you want to put us to work — or just see if we're the right kind of people for what you're doing — we're a call away.

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