Legal
Controller: AVA Digital LLC, Wyoming, USA — trade name (EU): AVA Digital (operating from Marbella, Spain). Privacy contact: [email protected].
AVA Digital LLC ("AVA", "we", "us") is a Wyoming-incorporated company operating from Spain. We provide the InTake conversational AI front-desk service to business customers ("Operators"). This policy explains how we handle personal data of visitors to avadigital.ai itself — prospective customers browsing our marketing site, signing up for InTake, or chatting with the AI assistant embedded on our site.
This policy is governed by the EU General Data Protection Regulation (GDPR), the Spanish LOPDGDD (Organic Law 3/2018), and the EU AI Act (Regulation 2024/1689) for the on-site AI assistant.
| Data | Purpose | Legal basis (GDPR Art. 6) | Retention |
|---|---|---|---|
| IP address, browser user-agent, page-view timestamps | Security (rate-limit, abuse detection), infrastructure logs | 6(1)(f) legitimate interests | 30 days in raw logs; aggregated stats indefinitely |
| Strictly-necessary cookies (session, CSRF) | Make the site work | 6(1)(f) + ePrivacy "strictly necessary" exception | session-scoped |
We do not currently use third-party web analytics on avadigital.ai. No Google Analytics, no Plausible, no Mixpanel, no Hotjar — nothing. If we add an analytics service in the future, it will be listed in §4 below, gated behind explicit cookie consent (and disabled by default), and announced on this page at least 30 days before deployment.
| Data | Purpose | Legal basis | Retention |
|---|---|---|---|
| Name, work email, business name, message text | Reply to your enquiry, qualify the lead, propose a demo | 6(1)(b) pre-contractual measures at your request | Up to 24 months from last contact; deleted on request |
| Data | Purpose | Legal basis | Retention |
|---|---|---|---|
| Your typed messages + the assistant's replies | Answer your questions about InTake; route you to sales | 6(1)(b) pre-contractual measures + 6(1)(f) product improvement | 90 days |
| Session identifier (HMAC pseudonym, not your IP) | De-duplicate, enforce rate limits | 6(1)(f) | 90 days |
The AVA-site AI assistant is the same InTake conversational engine we sell to our Operators, configured here for AVA's own front-desk. Under EU AI Act Article 50, the first message always discloses you are talking to an AI. This is a limited-risk AI system — no automated decision-making with legal effects, no profiling for targeted advertising.
The account-signup flow collects, via Google sign-in, your name, email address, and profile picture from your Google account; if you connect a Google Calendar, the OAuth refresh token (encrypted at rest on AVA's infrastructure); and your operator allow-list status. Legal basis: 6(1)(b) contract / pre-contractual measures. From the moment you become an Operator, the Data Processing Agreement governs the controller–processor relationship for the personal data your end-customers send into your tenant — that flow is not covered by this policy.
See the dedicated Cookie Policy for the per-cookie inventory, purposes, durations, and the consent UI. The Cookie Policy and this Privacy Policy are kept in lockstep — when one changes the other is reviewed in the same pass.
We do not sell your personal data. We share narrowly with the following recipients, each bound by a written contract and (for non-EU recipients) the EU Standard Contractual Clauses Module 2:
| Recipient | Role | Location | Mechanism |
|---|---|---|---|
| Google LLC — Gemini API (Cloud, billing-enabled) | Process chat messages with the on-site AI assistant ("Lilou"); Google Calendar API for operator booking | US (with EU model routing where available) | SCC Module 2 + EU-US Data Privacy Framework + Google Cloud Data Processing Addendum + zero-retention configuration |
| Resend, Inc. | Send replies to contact-form submissions and booking confirmations | US | SCC Module 2 + signed Resend DPA |
| Cloudflare, Inc. | CDN, DDoS protection, TLS termination, Pages hosting; may process IP addresses + request metadata in transit | US HQ / global edge | SCC Module 2 + Cloudflare DPA |
| AVA Digital's own infrastructure (first-party — not a subprocessor) | Application servers + database for avadigital.ai itself | Marbella, Spain (EU) | N/A (controller's own systems) |
The current authoritative list (with names + roles + jurisdictions) is published in our internal Subprocessors register and available on request. Material additions are announced on this page at least 30 days before they take effect.
The three subprocessors listed in §4 (Google, Resend, Cloudflare) are based in the United States. We rely on the following safeguards, layered:
A copy of the relevant SCCs and our transfer impact assessment is available on request to [email protected].
Under GDPR Articles 15–22 you have the right to:
To exercise any of these, email [email protected]. We respond within 30 days as required by Art. 12(3).
The AVA-site AI assistant does not make automated decisions that produce legal or similarly significant effects about you under GDPR Art. 22. It answers questions, routes you to a human in sales, and offers to book a demo. There is no profiling for targeted advertising and no scoring of visitors.
avadigital.ai is not directed at children and we do not knowingly collect data from anyone under 16. If you believe a child has used the site, contact us and we will delete the relevant data.
We protect data with encryption in transit (HTTPS) and at rest, strict access controls, audit logging, and the technical measures set out in Annex II of our Data Processing Agreement. Our incident-response process notifies the AEPD within 72 hours of becoming aware of a notifiable breach (GDPR Art. 33).
We may update this policy as the site, the AI assistant, or our subprocessor mix changes. Material changes are announced at the top of this page at least 30 days before they take effect; minor clarifications are made silently with an updated "Last updated" date. The current version is always available at avadigital.ai/privacy.
intk:ava:lang set by the Intake widget. Bumped CC_VERSION to re-prompt consent.| Data Controller | AVA Digital LLC |
| [email protected] | |
| EU Representative (Art. 27 GDPR) | Not required. AVA Digital LLC's principal resides and operates from Spain, which constitutes a stable arrangement in the EU under GDPR Article 3(1) establishment criterion (per EDPB Guidelines 3/2018 on the territorial scope of the GDPR). Processing is therefore directly subject to GDPR Art. 3(1) and Art. 27 representative appointment is not applicable. Subject to confirmation by external counsel during the v1.0 review. |
| Postal address (US) | 1603 Capitol Ave, Ste 415, Cheyenne, WY 82001, USA (D-U-N-S 136864260) |
| Postal address (Spain operations) | Marbella, Spain (EU) |
| Lead supervisory authority | AEPD — Agencia Española de Protección de Datos · C/ Jorge Juan, 6 · 28001 Madrid · www.aepd.es |